A+E
Networks® Asia’s first-ever HISTORY CON event drew over 50,000fans last weekend
to the iconic World Trade Center in Manila, and reached 17 million more online,
along with HISTORY stars, local celebrities, social media influencers,
exhibitors and other guests. Spread over four days from 25 August. The ticketed
event was packed with activities to keep the throngs of guests entertained with
its diverse lineup of appearances, performances, screenings, talks,
demonstrations and other hands-on experiences.
HISTORY Stars Draws Huge Crowds
HISTORY
fans got up closeand more personal than ever with some their favorite network
stars such as STORAGE WARS’ Brandi Passanteand Jarrod Shultz and GANGLAND
UNDERCOVER’s Damon Runyanand Ian Matthews at ‘meet and greets’ where they took
selfies, received autographs and asked them everything they’ve been dying to
know. ANCIENT ALIEN’s Giorgio Tsoukalos marked his first Asian tour with scintillating
90-minute talks on Saturday and Sunday, which made even the most skeptical people
question if extraterrestrial life exists.PHOTO FACE OFF’s Justin Mott revealed
the secrets behind his incredible images at his Master Class before the program’snew
season kicks off in September. The public also got to meet the cast of
CELEBRITY CAR WARS - HISTORY’s brand new series premiering later this month -
which stars Filipino celebritiesKC Montero, Joey Mead King, Marc Nelson and
professional car driver, Gaby Dela Merced, as well as host of the show, Bobby Tonelli. Jugs Jugueta from rock band Itchyworms, social media
influencers from MCN Chicken Pork Adobo and from social media network Mig.Me
including Mich Liggayu also made special appearances to the delight of all
guests.
HISTORY CON
shattered several Guinness World Records, including‘the longest TV-watching
marathon’ with a time of 100 hours and 15 minutes, besting the previous record
of 94 hours.This record, sponsored by Panasonic, Yakult and SKYcable, was
shattered by Andrew Casano and Francis Gerodias on Sunday, 28 August at 4pm. On
Saturday, 27 August, another two records were broken. The first wasfor the
‘most burgers consumed in one minute sponsored by Zark’s Burgers’ with a total
of 5 burgers eaten by Rix “Terabite” Francisco. The second record was presented
by Jolly and Fly Ace for the ‘largest serving of sautéed mushrooms’ at 335kg.
This feat was so enormous volunteers from CCA Manila, FEU Manila, La
Consolacion Manila and Tanauan, and Chef Winston Luna of Chef Wix were called
in.
“It’s easy
to park yourself in front of the television and binge watch HISTORY all day, so
I’m not at all surprised we managed to break the world record this weekend,”
joked Prem Kamath, Deputy Managing Director, A+E Networks™ Asia. He continued,
“We were hoping for a bigturnout but the massive crowds and their enthusiasm
surpassed all our expectations. HISTORY CON brought our channel to life and
gave our viewers the chance to interact with us directly. We’re thrilled to
connect with our loyal audiences here in Manila by bringing the first-ever HISTORY
CON convention here, and we’ll continue to build on HISTORY CON when it returns
next year to make it THE must-attend event in the region.”
The HISTORY
themed booths, which showcased the network’s most-watched shows also received a
steady stream of visitors. History buffs were engrossed by the World War II and
Philippines Presidential limousines exhibit, while gearheads were captivated by
one of the largest rallies of cars and bikes under one roof. Adventure fanatics
picked up some skills on wilderness evacuation techniques, as animal lovers
watched presentations by the Philippine Canine Association on using dogs to
help with search and rescue and narcotics detection.
HISTORY CON Goes Digital
HISTORY
HUSTLE host Simon Yin covered the event as the official digital host of HISTORY
CON, imparting his quirky, gregarious humor to the proceedings and ensuring
fans who could not make it down to the event could still partake in the fun online
via HISTORY’s Facebook page from home and watch highlights from the event
resulting in over 3 million video views and 2.5 million engagements on Facebook
in one week.
HISTORY
discovered a brand new digital star from the Philippines at a live audition it
held during HISTORY CON at the HISTORY Digital Studio. From all the promising
talent who took the stage on Sunday, Cyede Evangello was chosen to co-host a
webisode for the channel with Yin.
There were
also winners every hour with the HISTORY CON Treasure Hunt powered by iQNECT. Visitors could collect badges at the various booths by
scanning videos with the iQNECT app for exclusive HISTORY branded goodies, with
a trip for two to Singapore as the grand prize!
The event
culminated with the HISTORY Bee Awards presented by Yakultand Pik-Nik on Sunday
where William Patrick Panganiban of Manila Science High Schoolwas crowned the
champion for the Grade School Division, while John Carlos Duque of Batasan
Hills National High Schooltook home the prize for the High School Division. There
was also two special preview screenings of HISTORY’sseries, RIDE ‘N SEEK WITH
JAMIE DEMPSEY: THE QUEST FOR THE PRIESTESS’ CLOAK which was filmed in the
Philippines, and CELEBRITY CAR WARS. Both series premieredlast Sunday, 28
August on HISTORY at 9pm and 10pm respectively.
HISTORY Con
is promoted by Viva Communications Inc.
No comments:
Post a Comment