Thursday, December 4, 2025

Lenovo Philippines Champions AI Innovation with “AI Ready. Future Ready with Lenovo Yoga” Campaign

Lenovo Philippines is ushering in a new era of consumer technology with the launch of its campaign, “AI Ready. Future Ready with Lenovo Yoga,” designed to help users explore the full potential of AI-powered devices. As artificial intelligence becomes increasingly integrated into daily life, Lenovo aims to empower individuals by giving them firsthand access to the advanced capabilities of its latest Lenovo Yoga Copilot+ PCs.

At the heart of this campaign is a focus on letting consumers experience AI—rather than simply hear about it. Through seamless feature discovery and hands-on exploration, users are encouraged to understand how AI can enhance productivity, creativity, and everyday digital tasks. Whether they are students, remote professionals, or content creators, consumers gain insights into how Lenovo Yoga devices can help them stay ahead in an increasingly fast-paced digital world.

One of the campaign’s standout elements is the interactive online quiz titled “What’s Your AI-dentity?” Far from a traditional quiz, this experience utilizes voice recognition, eye tracking, and other innovative technologies to evaluate users’ AI readiness. After completing the quiz, participants receive a personalized “AI Era” profile that reflects their strengths, habits, and opportunities in the age of artificial intelligence. Many users have shared their results online, helping spark wider conversations about AI’s role in everyday routines and digital lifestyles.

Lenovo brought the experience offline as well, hosting immersive on-ground activities at the Lenovo Experience Store in SM Megamall. Here, visitors were invited into a dedicated Future Ready area where they could test out AI features, interact with Lenovo Yoga devices, and take the AI-dentity quiz using cutting-edge tools. This in-person activation allowed consumers to gain a deeper appreciation of how AI functions in real time.

Adding a creative twist, Lenovo also hosted the Yoga Street Challenge at The Pop Up Katipunan. Inspired by modern creators and multitaskers, the challenge featured a series of fun, task-based activities that demonstrated AI-assisted capabilities. Participants had the chance to win exclusive Lenovo Yoga merchandise and special coupons, making the event both engaging and rewarding.

Through these activities, Lenovo Philippines is not just showcasing devices—it is educating the public on the future of digital innovation. The campaign highlights how Lenovo Yoga Copilot+ PCs help users work smarter, create faster, and stay future-ready in a rapidly evolving tech landscape.

Zooming Into Stories: Vivo X300 Series Launch Photo Contest Celebrates Creativity and New Perspectives

MANILA, PHILIPPINES – Vivo Philippines placed the art of zoom photography front and center at the Vivo X300 Series Launch Photo Contest, a live competition that invited guests to craft compelling visual stories using the flagship’s powerful 200MP ZEISS Super Telephoto Camera. Participants were challenged to move beyond traditional mobile photography and experiment with distance, detail, and emotion—showing that a faraway subject can become an unforgettable narrative.

Among the many creative entries, multimedia producer Bryan Aliwalas emerged as the grand winner. His striking photo, built on intention, contrast, and emotional depth, demonstrated how distance can transform into a bold artistic perspective. His image proved that with the right eye—and the right device—telephoto shots can reveal stories often overlooked.

The contest began live on November 26 during the Vivo X300 Series Launch event. Photography Masterclass speaker and judge Jan Mayo personally reviewed the entries, selecting the Top 3 finalists based on their creativity, storytelling strength, and telephoto execution. The finalists then entered a three-day public voting period on Vivo’s official Facebook page, where reach and engagement determined the final ranking.

It was during this online voting stage that Bryan’s 15x zoom photo of a spotlight-lit wall artwork captivated viewers. The dramatic lighting and tight composition propelled his entry to the top spot. Judge Jan Mayo praised the image, highlighting how the dark negative space powerfully emphasized the illuminated subject and elevated the photo’s vibrance and contrast.

Reflecting on his win, Bryan shared how he challenged both himself and the device: “I noticed an artwork on the wall illuminated by the event lights. I zoomed in to around 15x, found the right angle, and took the shot. The Vivo X300 handled it perfectly and delivered a clear, detailed photo.” Inspired by Jan Mayo’s masterclass and sample images, Bryan knew the moment he spotted the artwork that it was the perfect scene to capture.

As a reward for his creative excellence, Bryan will take home the flagship Vivo X300. He learned about his victory while on a drive to Tagaytay City, making the moment even more memorable.

Engagement was also celebrated, with second-place winner Euden Valdez, a branded content editor, earning a Vivo V60 for her beautifully framed shot captured through a glass. Her unique perspective resonated strongly with online audiences.

With the Vivo X300 Series now open for preorder until December 5, 2025, the launch highlighted how advanced telephoto lenses bring distant stories closer—and how every zoom has the power to reveal something extraordinary.

Workshop With the Experts: Anko Brings Experts to Elevate Filipinos’ Kitchen and Dining Holiday Traditions

As the holiday rush sweeps across the Philippines, families are gearing up not only with festive menus but also with plans to create the perfect ambiance for their long-cherished Noche Buena traditions. This weekend, Anko invites shoppers to elevate their celebrations through a pair of creative workshops that blend practical styling and warm coffee experiences—ideal for households looking to refresh their Christmas routines.

Event stylist Elena Flor Salazar of Likha by Elena and coffee expert John Tumulak of Arcana Coffee will lead back-to-back sessions at Anko TriNoma on December 6 and at Anko Alabang Town Center on December 7, both beginning at 2:00 PM. These workshops offer simple yet impactful ideas that families can immediately apply to their holiday gatherings.

While holiday classics like lechon, ham, spaghetti, and queso de bola will always take center stage, Anko emphasizes that it’s the overall look, feel, and flow of the celebration that make Noche Buena truly memorable. With contemporary dinnerware, glassware, décor, and coffee essentials, Anko’s Christmas collection offers families the freedom to mix, match, and style their gatherings with ease.

Salazar’s first tip: set a strong base for your table. She encourages families to choose a tablecloth or runner that sets the tone, then layer charger plates or placemats to build depth. Her key insight is to avoid overthinking the process. Instead, allow personality to shine through. According to her, creating a beautiful tablescape comes from intention, playfulness, and a willingness to make adjustments along the way. The goal is simple—to make each guest feel special the moment they sit down.

To add visual richness, Salazar recommends mixing textures and colors. Pair matte with glossy finishes, combine patterned linens with minimalist dinnerware, and let glassware introduce light and warmth. She also highlights the impact of subtle accents, such as stemless dessert cups, small jars with holiday treats, or a single handcrafted piece that acts as a gentle focal point without cluttering the table.

Meanwhile, Tumulak encourages families to extend the holiday experience beyond the dining area by setting up a cozy home café corner. Whether it’s a compact espresso machine, Christmas-themed mugs, or a simple pour-over setup, these small additions can turn slow mornings into meaningful rituals. During the workshop, he will also demonstrate easy holiday coffee recipes and showcase Anko’s Compact Espresso Machine.

The workshops are open to everyone through the Anko Club at anko.com/anko-club, with upcoming Santa visits adding extra cheer. Families can explore even more ideas through Anko’s holiday Lookbook or by following @anko_philippines on Instagram and TikTok.

Leading EV Firm Mober Recognized Among Asia’s Inspiring Workplaces at ACES Awards 2025

Manila, Philippines Mober, the leading green logistics services provider in the Philippines, has won at the prestigious Asia Corporate Excellence and Sustainability (ACES) Awards 2025 under the Inspiring Workplaces in Asia category for its work in pioneering the sustainable transition of the commercial logistics industry in the country.

Dubbed Asia's premier award for leadership and sustainability, the ACES Awards recognized Mober among Asia's outstanding companies championing ESG initiatives. Mober was officially honored during the Gala Dinner and Summit on November 27, 2025, in Bali, Indonesia, for its people-driven innovation, which is directly responsible for a string of major business milestones this year. These include the launch of the Philippines' largest commercial EV charging hub, the introduction of the country's first fully electric tractor head, and the company's expansion of operations to Thailand, solidifying Mober's leadership in sustainable logistics across Asia.

Mober Founder and CEO Dennis Ng emphasizes the award's significance in reinforcing their commitment to investing in human capital towards operational scalability and sustainable growth.

"At Mober, our commitment to building a diverse and inclusive workforce is not just a moral imperative, but a competitive advantage that defines our market leadership. We are not just electrifying a fleet, we are humanizing the entire logistics sector and setting the new standard for sustainable transition across the region."

Mober currently employs over 400 employees, including more than 200 EV drivers called Green Delivery Specialists (GDS). The Green Warriors Program is central to this strategy, equipping GDS and other employees to become sustainability ambassadors. This focus ensures Mober can maintain operational excellence as it scales its footprint. Meanwhile, the #MoveHer campaign continues to push for safer, more inclusive opportunities for women in logistics, advancing gender diversity alongside environmental responsibility.
"We are proud to be one of the first companies to prioritize carving new pathways for women to get into the logistics industry, which is traditionally male-dominated. Ensuring safe, inclusive workplaces strengthens the operational backbone of EV logistics and builds a sustainable industry for all," said Miguel Bermundo, Vice President for People and Sustainability of Mober.

As Mober continues to scale its electric fleet and regional footprint, the company remains committed to building a greener, more inclusive, and human-centered movement for the future of logistics in the region.

To learn more about how Mober is leading the charge toward a cleaner, more sustainable future, you may visit https://www.moberdelivery.com.

Wednesday, December 3, 2025

Enchanted Kingdom Welcomes Christmas With Its Enchanting Season of Family Campaign

Enchanted Kingdom, the first and only world-class theme park in the Philippines, invites Filipinos to experience even more magic during the holidays with the launch of its Enchanting Season of Family campaign this December.

As part of EK’s 30th anniversary, this year’s campaign highlights the family as the heart of every Filipino’s Christmas tradition. Apart from its over 30 rides and attractions, the month-long festivities offer exciting holiday experiences, including new seasonal shows, festive displays, and breathtaking spectacles that will allow countless Filipino families to create even more forever enchanting memories together.

The magical pre-Christmas event on November 29 set the festive mood through the carol performances by invited guests and the choir. This magical celebration was also graced by the presence of Santa Rosa City Vice Mayor Arnold B. Arcillas, who encouraged everyone to embrace hope and joy this holiday season.

Park guests had a magical time singing their favorite Yuletide carols, trying out exciting activities, and winning enchanting prizes at the Caroloke Christmas Caravan, a special holiday truck brought by Coca-Cola at the Spaceport Grounds.

EK Storyverse characters joined in the festivities as they greeted guests in front of Eldar’s Theater before the annual lighting of EK’s 22-foot Grand Parol. Aside from this, 100 other colorful parols lit up the AGILA The EKsperience: SARIBUHAY.

EK also introduced Eldar’s Evergreen Topiary, a never-before-seen greenery installation featuring the iconic figure of EK’s jolly and wise wizard. Set to become a year-round attraction, this one-of-a-kind display is a part of EK’s ongoing efforts to create magical and sustainable experiences at the Park, especially during seasonal celebrations.

Eldar the Wizard topped off the night with the Forever Enchanted Fireworks Show, synchronized to the tune of EK’s 30th anniversary theme song written and sung by the theme park’s homegrown P-pop girl group, SMS.

More Holiday Magic This December

Filipinos can create even more enchanting memories with their loved ones this Christmas as the Park opens daily starting December 13, 2025, until January 4, 2026.

Guests can continuously enjoy EK’s over 30 rides and attractions, including the iconic Space Shuttle and AGILA The EKsperience: SARIBUHAY, which were relaunched as part of EK’s 30th anniversary last October.

Aside from the vibrant decorations and displays, EK will continue to bring enchantment through its new zone shows and other special Christmastime performances around the Park this December.

Nighttime at Brooklyn Place will come to life with colorful lights dancing to the tune of popular Christmas songs at Eldar’s Symphony of Lights and Sounds.

Ultimately, Echoes of Enchantment Parade is set to make its return with a holiday twist, leveling up the in-park night experience through a series of vibrant floats accompanied by the EK Storyverse characters as it makes its way across the Park’s themed zones.

For more information and updates regarding this, along with EK’s other forever enchanting events and offers, visit https://www.enchantedkingdom.ph and EK’s official social media accounts @enchantedkingdom.ph for Facebook and TikTok, and @ek_philippines for Instagram.